Monday, September 23, 2019

Organizational Plan for Dr. McDougalls Right Food Asian Entres Essay

Organizational Plan for Dr. McDougalls Right Food Asian Entres - Essay Example Further, a McKinsey 7-S Assessment would be applied, as required. For Dr. McDougall’s Right Food, the management team is comprised of the founder, Dr. John McDougall as chairman of the board of directors; Karen Alden, the CEO and board member; a Vice President and Operations Manager with expertise in natural foods production; a Finance Manager who takes care of accounting and finance; and a Human Resources Manager who takes care the administrative and personnel resources’ needs for the organization. All of the management team are members of the board of directors. The success of the team lies with Karen Alden, reported to have extensive expertise in the areas of strategic planning and marketing (Full Circle Fund, 2011, par. 1). Under the governance of Dr. John McDougall, known as an expert in healthy eating, his qualifications, as noted are â€Å"one of the founders of natural, or organic, wellness and is a board-certified internist. He is also a best-selling author who has been writing about the effects and benefits of good nutrition to health† (Grocery.com, N.D., par. 2). The rest of the team address production, finance and human resources requirements, as needed. The elements of the McKinsey 7S model are: strategy, structure, systems, shared values, style, staff, and skills (Mind Tools, 2011). Applying this model in Dr. McDougall’s Right Foods Asian Entrà ©e, the following are revealed: Strategy: To produce and market Asian Entrees entirely on all natural ingredients to be targeted to health conscious people who are always on the go. Despite its premium price strategy, an extensive promotional campaign would assist to enhance product awareness to consumers and therefore, it would be available in all major supermarkets and groceries. Structure: The management team is structured as a lean and flat structure with limited members

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.